Has your area been hit by a cash mob? If not, plans for one may be brewing; the cash mob phenomenon is rapidly spreading across the United States and Canada. My city has been “hit”, twice, in the past couple of months, and I must admit to loving the concept and the execution.
It’s a simple concept: Organizers select a local business to hit and advertise the time, date and location on social network websites. Participants descend on the business at the predetermined time to shop; minimum purchases of at least $10 to $20 dollars per person are encouraged. This isn’t small change; cash mobs generate enough sales to allow shop owners to pay down debt and invest in more inventory and improvements to their stores.
Isn’t this a great way to support locally owned businesses?