Cash Mobs — What a Great Idea!

Has your area been hit by a cash mob? If not, plans for one may be brewing; the cash mob phenomenon is rapidly spreading across the United States and Canada. My city has been “hit”, twice, in the past couple of months, and I must admit to loving the concept and the execution.

It’s a simple concept: Organizers select a local business to hit and advertise the time, date and location on social network websites. Participants descend on the business at the predetermined time to shop; minimum purchases of at least $10 to $20 dollars per person are encouraged. This isn’t small change; cash mobs generate enough sales to allow shop owners to pay down debt and invest in more inventory and improvements to their stores.

Isn’t this a great way to support locally owned businesses?

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